Volvo CE brings in a new ‘Built for Bharat’ EC210Hydraulic Excavator for Eastern Region
Ambar Bhattacharya, Takmaa News, Kolkata, 19th Jun 2024 : Built for Bharat, the Volvo EC210 offers superior performance, exceptional fuel efficiency and lower maintenance cost
Rolls out the “Karo Zyada ki Umeed” campaign, highlighting more performance, better value, increased savings, and higher uptime
Now available at 300+ outlets across the country
Volvo Construction Equipment (Volvo CE India) unveiled the new EC210, a ‘Built for Bharat’ 20-tonne excavator today. The introduction of this excavator reinforces the company’s strong commitment to the growing Indian CE market to provide innovative and technologically advanced solutions designed specifically to the needs of customers in the country. The EC210 excavator has a range of features to ensure superior performance and exceptional fuel efficiency. Dimitrov Krishnan, Managing Director, Volvo CE India unveiled the new excavator in the presence of other senior leaders from the eastern region.
As part of the EC210 launch, Volvo CE has introduced a new brand campaign, “Karo Zyada Ki Umeed”. This campaign, via its soul film, reflects the human mindset of expecting more, striving for excellence and pushing boundaries. It highlights the key value proposition of EC210 under the 4 pillars of Zyada Performance, Zyada Value, Zyada Savings and Zyada Uptime.
“The eastern region is of significant importance because of strategic efforts of the government to bolster the connectivity and infrastructure across border roads, railways, airports and other projects. We have witnessed strong growth in our business in the region with major industrial establishments and the presence of rich mineral deposits and coal fields that account for 70-80% of the country’s coal production,” said Dimitrov Krishnan, Managing Director of Volvo CE India. “The all-new EC210 exemplifies our dedication to sustainable and innovative infrastructure growth in the region. Built for Bharat, the EC210 is equipped with advanced technology and features designed to deliver robust performance, efficiency and low cost of ownership, embodying our Zyada approach. I am confident that EC210 will pave the way for a progressive eastern India with its capabilities,” he added.
The all new EC210, a 20-tonne class crawler excavator offers superior performance, versatility across applications, industry-leading safety and operator comfort, and ease of servicing. With best-in-class attachment configuration and a next-generation positive control hydraulics system, it offers unmatched precision and faster response time. It also comes with a Made in India, T3 electronic engine which is capable of delivering high torque even at low RPM and is yet exceptionally fuel-efficient due to 10 working modes for different applications. The do-it-all excavator offers high reliability and exceptional fuel efficiency for any light, medium or heavy-duty applications such as road building, rock breaking, general construction, waste management, quarries, sand mining, etc. Additionally, the users get to book a service at their fingertips through its user-friendly mobile app and get a service assurance within 48 hours to maximize machine uptime.
Alongside the EC210 launch, Volvo Construction Equipment (Volvo CE) has also partnered with Shriram AutoMall (SAMIL), India’s largest ‘phygital’ marketplace for pre-owned vehicles and construction equipment. This collaboration aims to establish a robust ecosystem for machine exchange and disposal, serving customers interested in purchasing new Volvo machines by replacing their existing fleet. This initiative aligns with Volvo’s strategic ambition of promoting circularity in equipment lifecycle management, supporting sustainable practices for second-life and end-of-life disposal.
For more information about the new Volvo EC210 excavator, please visit: https://www.volvoce.com/india/en-in/products/excavators/karo-zyada-ki-umeed/
About Volvo CE India:
Volvo Construction Equipment (Volvo CE) is a leading international company specializing in developing, manufacturing, and marketing construction equipment. Driven by passion, curiosity, and our overarching purpose—to build the world we want to live in—we have earned a trusted position as a leader in the industry.
Beyond offering a diverse product range, we provide efficient global service and a suite of modern customer solutions. With a heritage spanning over decades, Volvo CE is recognized for its unwavering commitment to innovation, sustainability, and superior quality. Central to our vision is a commitment to a more sustainable future in the construction equipment industry. We lead with cutting-edge technologies and innovative machines, emphasizing heightened productivity, efficiency, reduced carbon footprint, and a safer work environment.
A nationwide dealer network supports Volvo CE India products, ensuring round-the-clock spares and support. Our dedicated aftermarket teams offer advice on various Volvo services to help maximize returns on investment. Backed by a team of professionals, a comprehensive product range, a global network, and a steadfast commitment to a greener future, we are positioned to empower our customers to Build a Better Tomorrow.
